If you have a few videos on your website, you have an advantage over your competitors that don’t have video on their sites. You might be surprised how significantly a video can increase your website search rank: One optimized video on one page can increase your search rank as much as 300% for that page. YouTube is the second most popular search engine in the world – second on ...

Creating a website that is faster than your competitor’s is more important than ever before.  Slow sites have proven to reduce customer engagement and reduce sales.  Studies show that faster sites have more sales opportunities: Google has officially lowered the search engine score and ranking for any site that is too slow to load and research shows a growing consumer demand fo ...

Hand held technology is becoming more demanding of our focus everyday with smartphones and smart watches constantly showing ads and notices; and yet our attention span is shortening. In fact, the average attention span of a human is 8 seconds.  Here are 5 easy website tricks to hijack the human brain of your customer and get them to take action, as quickly as possible!   #1: ...