At the 2017 Google Partner Summit, I attended an amazing presentation on behavioral science by Maya Shankar. Here are my key takeaways from her presentation: 6 behavioral science tricks to instantly increase conversions.
Every year, Advertising Week is an opportunity to catch up on the latest and greatest trends in advertising and get a feel for the state of the industry. These are some key takeaways from the trip, and from what we can see, advertising is becoming more complicated than ever.
The World Woman Summit has come to Little Rock, and Aristotle’s female leadership team will be there to join the conversation about challenges facing women today in their quest to make the world a better place for all of us. Some have asked why this global summit would be in Little Rock. The women leaders of Aristotle know why.
Focusing on user experience and engaging content for, the Utah Office of Tourism and Aristotle successfully increased the website’s traffic for the second year in a row. See how.
Because Kentucky tourism offers a lot of unique opportunities for vacationers looking for an alternative to the norm, Kentucky wanted to raise awareness about the variety of things to see and do in The Bluegrass State.
Every day there seems to be a new update to the list of things you have to do to rank as high as possible in search results. The task of staying up-to-date with SEO changes and user expectations can be a daunting one. Just as your smartphone needs constant updates to keep up with new and improved software, so does your marketing and SEO strategy.
Arkansas Tourism dynamically boosts engagement with a creative campaign focused on mindfulness travel trends in the U.S.
ScriptSave WellRX increases their market share and makes sure target audiences know they can save up to 80% on prescription drugs with ScriptSave WellRx prescription discount cards.
The Arkansas Department of Parks & Tourism and Aristotle teamed up to create an integrated marketing campaign worth barking about.
Silver Dollar City raises Season Pass sales to new heights with a powerful integrated marketing campaign.